Infiniti Canada
Production
Influencer LED car commercials
Filmmaker and self-proclaimed ‘Content Ninja’ Jon Simo brought us on board to Produce a social media campaign for Infinity Canada.
The task
Infiniti Canada wanted two hero storylines and a unique BTS reel to highlight the production process. Our team handled producing, locations, casting, aerial capture, and brought the BTS highlight edit to life from initial concept through on-set production to multi-layered post-production delivery. We also brought our automotive filmmaking expertise into the influencer realm with car-mounted rigs and rolling shots — a personal highlight of our in-house capabilities.
The result
A week on Vancouver Island, a tight-knit crew, and an ambitious schedule delivered two clean, compelling hero pieces for socials.
Infiniti even aired our Yogi edit on TV — our first-ever broadcast spot. We were thrilled with the outcome, and can’t wait to Produce more automotive projects in the near future.
Infiniti Canada
Production
Influencer LED car commercials
Filmmaker and self-proclaimed ‘Content Ninja’ Jon Simo brought us on board to Produce a social media campaign for Infinity Canada.
The task
Infiniti Canada wanted two hero storylines and a unique BTS reel to highlight the production process. Our team handled producing, locations, casting, aerial capture, and brought the BTS highlight edit to life from initial concept through on-set production to multi-layered post-production delivery. We also brought our automotive filmmaking expertise into the influencer realm with car-mounted rigs and rolling shots — a personal highlight of our in-house capabilities.
The result
A week on Vancouver Island, a tight-knit crew, and an ambitious schedule delivered two clean, compelling hero pieces for socials.
Infiniti even aired our Yogi edit on TV — our first-ever broadcast spot. We were thrilled with the outcome, and can’t wait to Produce more automotive projects in the near future.
BEHIND THE SCENES
As many social campaigns do these days this one required a BTS edit deliverable. We had our guy Tom running cam all week capturing everything unfold and cut this edit together as a result.
Infiniti Canada
Production
Influencer LED car commercials
Filmmaker and self-proclaimed ‘Content Ninja’ Jon Simo brought us on board to Produce a social media campaign for Infinity Canada.
The task
Infiniti Canada wanted two hero storylines and a unique BTS reel to highlight the production process. Our team handled producing, locations, casting, aerial capture, and brought the BTS highlight edit to life from initial concept through on-set production to multi-layered post-production delivery. We also brought our automotive filmmaking expertise into the influencer realm with car-mounted rigs and rolling shots — a personal highlight of our in-house capabilities.
The result
A week on Vancouver Island, a tight-knit crew, and an ambitious schedule delivered two clean, compelling hero pieces for socials.
Infiniti even aired our Yogi edit on TV — our first-ever broadcast spot. We were thrilled with the outcome, and can’t wait to Produce more automotive projects in the near future.
