Built by hand, guided by technology
Spearhead builds complex timber structures in Nelson, BC. When they rebuilt their website with Lasagna, we came on to plan and produce the content behind it: hero films, a process film, a photo library and a portrait of everyone on the team. Today we’re documenting the build of their new facility.
Colours: #00AFDB, #082919
Band: #171614
Accent: #00AFDB
Title: off
Cue: off
Lockup:
Images: natural
Reveal: fade
Gallery: carousel
Swap: Let’s build => Want to show
Swap: yours. => how you build?
CTA: Have a shop, a crew or a build worth documenting? Tell us about it.
Team: 6af769db583f3cfb9b1f9e63_sh-portrait-01.jpg | 6af769db583f3cfb9b1f9e74_sh-portrait-02.jpg | 6af769db4cf5128e59125beb_sh-portrait-03.jpg | 6af769db477a7903a5c22a19_sh-portrait-04.jpg | 6af769db4cf5128e59125c08_sh-portrait-05.jpg | 6af769dc0cdb5df703a482a8_sh-portrait-06.jpg | 6af769dcb875e94cb3d06b0f_sh-portrait-07.jpg | 6af769dcebea2dfb51039c6a_sh-portrait-08.jpg | 6af769dcebea2dfb51039c80_sh-portrait-09.jpg | 6af769dcdd8251078a3de67e_sh-portrait-10.jpg | 6af769dcebea2dfb51039caf_sh-portrait-11.jpg | 6af769dc477a7903a5c22a84_sh-portrait-12.jpg | 6af769dc7f4b4e80f81c7963_sh-portrait-13.jpg | 6af769dc69f452dfe7a71537_sh-portrait-14.jpg | 6af769dcc1109a02b7acf7f6_sh-portrait-15.jpg | 6af769dddd7e2eed1a3e36e9_sh-portrait-16.jpg | 6af769dd563651f80c56935a_sh-portrait-17.jpg | 6af769dd9b191f5f6eb36d11_sh-portrait-18.jpg | 6af769ddb875e94cb3d06b5a_sh-portrait-19.jpg | 6af769dd18cf8df0042178d9_sh-portrait-20.jpg | 6af769ddf012486fe3474918_sh-portrait-21.jpg | 6af769dd4cae960b039ba5fd_sh-portrait-22.jpg | 6af769dd18cf8df0042178fa_sh-portrait-23.jpg | 6af769dd18cf8df00421790b_sh-portrait-24.jpg | 6af769f41c02ccc911d56031_sh-portrait-25.jpg | 6af769f41c02ccc911d56042_sh-portrait-26.jpg | 6af769f40095fc28a0ad3f30_sh-portrait-27.jpg | 6af769f4c2b30d5a7ab6a5a6_sh-portrait-28.jpg | 6af769f43d67d35f2cf16851_sh-portrait-29.jpg | 6af769f5c1109a02b7ad01f7_sh-portrait-30.jpg | 6af769f5c1109a02b7ad0212_sh-portrait-31.jpg | 6af769f5c1109a02b7ad0234_sh-portrait-32.jpg | 6af769f5d843a8493368d667_sh-portrait-33.jpg | 6af769f5a8f3195dec9deb92_sh-portrait-34.jpg | 6af769f5321b65730cbeff33_sh-portrait-35.jpg | 6af769f5d7723fd9006ae312_sh-portrait-36.jpg | 6af769f51aa14a746e53f1e2_sh-portrait-37.jpg | 6af769f6bf93dbe4de846dc3_sh-portrait-38.jpg | 6af769f6b00c3704f73054ec_sh-portrait-39.jpg | 6af769f695f24271caae19ed_sh-portrait-40.jpg | 6af769f60a291ddb5b976f20_sh-portrait-41.jpg | 6af769f6c1109a02b7ad032b_sh-portrait-42.jpg | 6af769f6c1109a02b7ad033c_sh-portrait-43.jpg | 6af769f6ebea2dfb5103a6e1_sh-portrait-44.jpg | 6af769f779065280f5b547c9_sh-portrait-45.jpg | 6af769f7bf93dbe4de846e03_sh-portrait-46.jpg | 6af769f78f952b29bd2fb0da_sh-portrait-47.jpg
Pair: The work, in motion | https://vimeo.com/912382647/9f58c0c69e | https://vimeo.com/912383021/7d566310f1
Place: sh-g01 | A photo booth, built for efficiency and style
Break: Documenting the new facility | https://vimeo.com/1246709390/41a23a858f | 3:2
Last: Documenting the new facility
The brief
Show where [craftsmanship] meets [technology.]
Spearhead’s work only looks effortless. The job was to show the detail behind it, the machines and the people, without losing either.
The team
A photo booth, built for efficiency and style
We set up a portrait booth right in the shop and ran it on a timed schedule: 47 portraits in seven hours, one consistent black-and-white frame each, lit to match the textures of the place they work.
The films
The work, in motion
The process reel and the team film, made with Lasagna to show the craft and the technology side by side.
Now
Documenting the new facility
Spearhead is building a new facility, and we’re documenting it from the ground up. Momentum is the first film from the build: aerials, the timber frame going up and the crew who raise it.
Photography
A library for the new site
The stills now run across Spearhead’s website, from hero images to project pages: the shop, the people and the work, shot on live projects.
