Infiniti Canada
Production
Influencer LED car commercials
Filmmaker and self-proclaimed ‘Content Ninja’ Jon Simo brought us on in the summer of 2022 to assist him with a social media campaign for Infinity Canada.
The Problem
They wanted 2 storylines for 2 hero edits as well as a BTS edit to show the process. Our responsibilities were producing, aerial capture, and the BTS. We were also responsible for the car rigging and rolling car shots - a personal highlight of ours. Pulling this off for brand of this calibre was a challenge we loved getting into.
Our Solution
A week on Vancouver Island, a strong crew and an ambitious schedule resulted in two super clean and simple main pieces of content. Infinity even aired our Yogi edit on TV and is our first ever broadcast ad! We were super stoked for this opportunity and can’t wait for future automotive projects.
Infiniti Canada
Production
Influencer LED car commercials
Filmmaker and self-proclaimed ‘Content Ninja’ Jon Simo brought us on in the summer of 2022 to assist him with a social media campaign for Infinity Canada.
The Problem
They wanted 2 storylines for 2 hero edits as well as a BTS edit to show the process. Our responsibilities were producing, aerial capture, and the BTS. We were also responsible for the car rigging and rolling car shots - a personal highlight of ours. Pulling this off for brand of this calibre was a challenge we loved getting into.
Our Solution
A week on Vancouver Island, a strong crew and an ambitious schedule resulted in two super clean and simple main pieces of content. Infinity even aired our Yogi edit on TV and is our first ever broadcast ad! We were super stoked for this opportunity and can’t wait for future automotive projects.
BEHIND THE SCENES
As many social campaigns do these days this one required a BTS edit deliverable. We had our guy Tom running cam all week capturing everything unfold and cut this edit together as a result.
Infiniti Canada
Production
Influencer LED car commercials
Filmmaker and self-proclaimed ‘Content Ninja’ Jon Simo brought us on in the summer of 2022 to assist him with a social media campaign for Infinity Canada.
The Problem
They wanted 2 storylines for 2 hero edits as well as a BTS edit to show the process. Our responsibilities were producing, aerial capture, and the BTS. We were also responsible for the car rigging and rolling car shots - a personal highlight of ours. Pulling this off for brand of this calibre was a challenge we loved getting into.
Our Solution
A week on Vancouver Island, a strong crew and an ambitious schedule resulted in two super clean and simple main pieces of content. Infinity even aired our Yogi edit on TV and is our first ever broadcast ad! We were super stoked for this opportunity and can’t wait for future automotive projects.
